Tom Holland calls on fans to piece together the new trailer for Spider-Man: Brand New Day
A Brand New Day for Marvel fans
Two of Marvel Studios’ most anticipated projects are up on deck. Late last year and earlier this year, four small teaser trailers for Avengers: Doomsday were released with each passing week of Avatar: Fire and Ash‘s theatrical run. It was an interesting twist in marketing and the anticipation builds with elements like the X-Men’s inclusion, along with the reveal that Steve Rogers will return to join the fight. Now, The Wrap is reporting that Spider-Man: Brand New Day is also taking a unique approach to release the trailer.
Web fans
Tom Holland posted a video on his Instagram that proposed a challenge to fans all over the world. People at different locations would help to unveil the new trailer by working together to combine parts of it. In his post, Holland writes, “No one can do it alone, not even Spider-Man. Follow along as the sun rises around the world and our Spider-Man community helps kick off the trailer launch for #SpiderManBrandNewDay!” Holland says in the video, “It goes without saying that we have had so much love and support since day dot of making these movies, and without that incredible community, there would be no Spider-Man. So to show you our appreciation, we are doing something that has never been done before. Follow along as a brand-new day starts across the world and some of our greatest fans are going to help us release pieces of our new trailer. I will see you tomorrow morning, bright and early in New York City. I’m passing it over to the fans.”
Per The Wrap, “Marvel fans from around the world are now sharing incremental bits of the movie trailer one-by-one, starting off with Lima, Peru, followed by Columbus, Ohio, Mexico City and now onto Las Vegas.” This will all look to culminate in the official drop of the Spider-Man: Brand New Day trailer tomorrow. So, stay tuned!
Spider-Man: Brand New Day details
Destin Daniel Cretton (Shang-Chi and the Legend of the Ten Rings) is directing from a screenplay by Chris McKenna and Erik Sommers. Holland has naturally returned as Peter Parker/Spider-Man, and Jon Bernthal joins him as Frank Castle/Punisher, Mark Ruffalo as Bruce Banner/Hulk, Zendaya as MJ, Jacob Batalon as Ned Leeds, Michael Mando as Mac Gargan/Scorpion, and Marvin Jones III as Lonnie Lincoln/Tombstone. Sadie Sink, Liza Colón-Zayas, and Tramell Tillman appear in unspecified roles.
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